This role would suit someone from a large market research agency background at senior research manager to research director level looking to go clientside! It’s about working across the different research programmes this client runs (brand tracking CX etc), managing the agency relationships and ensuring the processes are in place to enable insight delivery across european teams. So need to have hands on research experience, but also ability to work across a large organisation with confidence and influence change.
The European Insights Programme & Change Manager is a pivotal role within the European Consumer & Market Intelligence team ensuring successful delivery and business integration of CMI Shared Services to drive transformational business impact.
This role will develop and drive the insight change management agenda across European Regional and Country teams and also lead programme operations for core CMI shared services. This includes continuous improvement on commercialization of insight to drive engagement and action in the business.
The role will lead the Insight shared services change management agenda, working closely with programme and project insight leads and a wide range of business partners – across brand marketing, digital marketing, campaign, product, sales, support and finance teams – to ensure that insight initiatives meet needs and to create and deliver embedding plans including communications as well as monitoring business action implementation. This will require designing change management programme across European divisions and countries for teams and business processes.
In addition, the role will have lead CMI Shared Services operations – including identification and execution of new study designs and existing study change request processes, end to end partner agency management from staffing resourcing models and capabilities, study execution (data collection/operations) to reporting and data delivery and continuous improvement. The role will also lead overall budgets and contract negotiation across partner agencies.
The role will lead the Programme & Change Management agenda for CMI Shared Services across European businesses raising the value and impact of insights across European businesses while core operational delivery is met. The role will need to: