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Qual Director | Award-winning Boutique Agency | £80,000 | ref: RF897547

The Agency

This agency currently works with a range of high-profile blue-chip clients including M&S, Sainsbury’s, John Lewis, Monsoon and Virgin Atlantic to name a few, helping them answer strategic ad-hoc problems in the areas of brand development, segmentation, channel /category strategy and customer experience for example.

The Opportunity

This is an exciting opportunity for someone to work closely with the Insight Director to develop a roadmap for the agency’s qual offering. For example, you will get to:

1) Come up with ideas on how to apply qual to, and therefore help to innovate, the agency’s proprietary research framework
2) Develop the agency’s repository of qual pre-tasks and tasks for in-store and group research
3) Coach and develop team members to raise standards of qual moderation, whilst training them so that they are well versed in the latest qual tools/suppliers

The Candidate

  • A creative mind who can deliver bespoke, fresh research solutions – putting an engaging twist on issues that commonly confront leading brands
  • Proven experience in designing and delivering highly complex, multi-strand projects to deadlines
  • Hands-on experience of moderating a range of qualitative methodologies
  • Ability to build trusting relationships both internally and externally, communicating effectively with all levels
  • Having a passion for, and being in-tune with, current trends and the way consumers think

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