Would you like to work for a charity? I’m working with a growing charity looking for a Senior Audience Insight Officer based in London.

Key skills/experience needed: Customer Experience (CX), Journey Mapping, Insight Analysis, Used Primary and Secondary Research Sources

The Client: Established Charity

An established charity founded over 150 years ago that is part way through their ambitious growth plan to increase their impact following past success.

Their core goals are to help the aged and vulnerable through advice, support and influencing government on policy.

Now, having increased their staff numbers by 50% over the last year, they have the foundations and drive to accelerate into the future!

The Opportunity : Senior Audience Insight Officer 

This is a fantastic opportunity for an ambitious individual to deliver audience strategy and insight programme, project and activities, bringing together transactional data and insight for all their key public audiences.

Working within a newly formed team you’ll be involved with all areas of the charity developing integrated journeys and deepening our understanding of audiences and the competitive environment.

You’ll bring a combination of analytical and creative thinking – perhaps developed within marketing, customer experience or more traditional insight roles – as well as a positive attitude and willingness to get stuck in! If you’re looking for a wide-ranging Insight role to really make your own, this is the job for you.


What will be required for an ideal candidate:

  • Experience of a range of insight methods, spanning primary and secondary research
  • Knowledge and experience of qualitative and quantitative research sources and methods
  • Experience of developing, monitoring and evaluating the success of journeys (CX, Journey Mapping etc.)
  • Strong communication skills written and verbal
  • Ability to manage and develop relationships internally and externally
  • Experience using CRM tools such as Salesforce is desirable
  • Any experience using data mining tools and databases is desirable