Ref 11176
Senior Marketing Analytics Manager | Media.
- £80,000
We are working on a great opportunity with a leading media and entertainment brand. They are hiring for a Marketing Analytics Manager to join their growing media strategy and performance team.
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The Company
They are one of the biggest companies in Europe. Working across multiple offerings, from TV to Mobile and Broadband. With over 20 million customers worldwide they are one of the leaders within the media and entertainment space.
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The Role
Working with the wider team you will deliver on Matched Market (A/B) testing and insights for media and creative across ATL and digital channels. You will identify test success measures and primary KPIs (media metrics) and ensure that relevant tools and measurement trackers are in place. Helping the media strategy and performance team come up with actionable insights to be scaled across media campaigns.
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The Candidate
Key attributes of the suitable Senior Marketing Analytics Manager include:
- Strong knowledge of programming languages (Python, R, SQL, etc.)
- Experience in using advanced analytical methodologies, in particular, strong commercial experience in marketing analytics
- Ability to develop relationships with technical and non-technical stakeholders across marketing, media planning, finance, etc.
